bluebarry.
ReviewsPricingResources
Book a demoStart for free
Help Center/Audience and personalization

Audience and personalization

Understand shopper profiles, build segments, import orders, and measure what your personalizations earn.

Articles

9 articles in audience and personalization

Profiles overview

See what a bluebarry profile holds: quiz answers, searches, popup sign-ups, chat, views and orders, and how to import customers from other tools.

→

Find and review a profile

Filter profiles by consent or purchases, read a shopper's profile, split a profile that mixes two people, and export or anonymize a shopper.

→

Understand zero-party data

Learn how quiz answers, popup fields and consent become profile properties, where to see them, and how to use them in segments, search and email.

→

How bluebarry recognizes customers

Understand how bluebarry links anonymous visits to a customer once they share an email at checkout or in a form, and what that means for your email tools.

→

Check profile sync status

See whether profiles reached Klaviyo, Omnisend or Spotler Activate, find profiles a tool rejected, and retry them after fixing the cause.

→

Build segments

Create live groups of shoppers from profiles, with Barry or rule by rule, preview who matches and use them in search, popups and Meta.

→

Import your orders

Import your orders from Shopify, WooCommerce, CCV Shop, Magento or a CSV file to power best sellers, purchase history and purchase-based segments.

→

Measure personalizations

Read Analytics → Personalizations: exposure, uplift with its confidence range, incremental revenue, what each status means and what to do next.

→

Set profile properties from ads and traffic

Give visitors a profile property from the Meta ad they clicked, paid Google, Pinterest or any other source, so segments pick them up like a quiz answer.

→

Other topics

Getting startedQuiz builderQuiz matching and resultsLaunch and embedSearchProduct chatPopupsRecommendationsCollection pagesExperimentsProduct dataAnalytics and reportingShopifyEcommerce platformsIntegrations and automationDeveloper platformLanding pagesAccount and billingTroubleshooting

Can’t figure it out? We probably can.

Every article here was written by the people who built the product. If one of them still leaves you stuck, tell us and we’ll fix it.

Contact usJoin Discord, free forever
bluebarry.

Helping beauty, health and outdoor brands reach their dream AOV

contact@bluebarry.ai+31 6 57 16 10 87De Ried 10, 9285KK Buitenpost (The Netherlands)
Martijn DoumaStan van RooyAnco PostmaJelmer Reitsma

The guys that are increasing your AOV.

Platform
Smart searchQuiz funnelsProduct finderShopping assistantRecommendationsDynamic bundlesPopupsPost-purchase upsellLanding pagesPricing
Solutions
Klaviyo quiz builderShopify quizShopify search appMagento product quizMagento search extensionWooCommerce product quizWooCommerce search pluginGuided selling software
Resources
CasesHelp centerFAQCompareIntegrations
Company
Contact usPartners & affiliateReviewsRequest demoSign in
Start for free
© 2026 bluebarry. All rights reserved.
Privacy PolicyCookie PolicyTerms & Conditions
English/Nederlands/Deutsch
bluebarry

Bluebarry is the AI personalization platform for ecommerce, built for beauty brands, health brands and big catalog stores. Bluebarry captures shopper profiles with quizzes, popups, product finders and more, then adapts your store, recommendations and post purchase funnels to each visitor's profile. We work with major brands like Meroda, Loye Cosmetics and Decathlon. Bluebarry works on every ecommerce platform, from Shopify, Magento and WooCommerce to CCV Shop, and is live within minutes.